Founder's Articles – Page 3 – Clear Conscience Pet

SuperGravy® Breakthrough Dog Food Topper Recipes Debut at SuperZoo in Las Vegas

SuperGravy, the six-time award-winning pet food topper line, is launching its next generation of products with three new artisan-crafted recipes. The new offerings build on the success of the Clean Label “Au Jus” brown dry gravy mix line that Clear...

Choosing Safer and Smarter Pet Food and Treats – The 5 Icon Rules

1. Be a pet label detective! TURN OVER THE BAG and READ ingredient lists with a critical eye! Don’t just look at the “pretty pictures” on package fronts! Identify chemical preservatives, artificial flavors, and colors and just say NO to...

FOX 5 News talks to Anthony Bennie, Founder of Clear Conscience about the recent pet food scare

April Fools: Gho-Stars Launches Pet Products Celebrating Departed Music Legends

New pet products will use deceased music icons to gain market share Observers of the 62 billion dollar U.S. pet care industry know that celebrity-owned pet product companies are hotter than ever. Ellen DeGeneres is a major investor in Halo®...

IS IT TIME FOR A “PET FOOD DIVORCE?”

Are you and your pets ready for a “pet food divorce?” Yes, I know it sounds rather dramatic! But after 25 years in the natural and holistic pet nutrition industry, I’ve seen too many examples of pet guardians tolerating lackluster...